7-11 sent this out to every man, woman, and child that I know of last month. That, and every household, too.
Not so difficult, advertising of new AND existing AND seasonal offerings on the one side. So far, so good………..
and:
and then offer then free coupons over a month-long period of time, so that they don’t toss the advertising away. How much does it cost 7-11 for a cup of coffee? Who cares, so give it away, one cup a week! Most of the coupons won’t even get redeemed anyways. But it’s the persistence of advertising, that reinforces the message that is trying to be conveyed.
Which is: thou shalt go to 7-11!!!!!
